Ernest Heal

In 1929, Ernest Heal founded the family business, operating from his home in Broadwell, Coleford. He provided a very dignified service to the families who trusted him with their loved one’s funeral arrangements.

The pride in our presentation and the dignified manner in which we undertake all funerals has become a hallmark of our company.


John & David

During the 1970’s the goodwill of the business continued through the management of Ernest’s sons, John and David.

With the assistance of other family members, the company thrived and became an established part of the community in Coleford and districts.

Paul & Neil

In 1998, a third generation joined the company. Neil Williams (who is married to the founder’s granddaughter) and Paul Heal (the founder’s grandson) continue the family tradition of upholding the highest standards with the help of their highly experienced, caring team of funeral directors and assistants.